Press clipping is a comfortable and bright form of important information transfer. While selecting publications by subject the specialists in Context Media scan originals of materials, exploring all types of resources.
Before press clipping is made the optimal source group and the subsequent structure of the presentation of the monitoring results are determined.
This method of transmitting information reflects the completeness of the reported events and captures information directly from primary sources.
Press clipping allows efficient use of the information for advertising purposes.
Compiling the most important publications on the topic of interest for a certain periodSend request
Drawing up a list of companies and products grouped according to certain criteriaSend request
Providing an opportunity of independent searching in the Context Media publications databaseSend request
Evaluating the different stakeholders’ attitude to the company or the productSend request
Analyzing the effectiveness of the separate PR-campaigns as well as existing enterprise communications systems in generalSend request
Evaluating of resonance and objective coverage of particular events or themes in the mediaSend request