The corporate communications are an integral part of the business activity in the company. Inefficient public relations make it impossible to inform the market correctly and timely about new services and promotions, important changes, and to respond quickly to crisis situations.
To avoid such difficulties Context Media offers the service Evaluating the effectiveness of PR, which is designed to evaluate the success of separate promo actions and the existing systems of corporate communications in general.
During the service implementation we use a personalized approach to each client.
Compiling the most important publications on the topic of interest for a certain period
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Drawing up a list of companies and products grouped according to certain criteria
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Evaluating the different stakeholders’ attitude to the company or the product
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Analyzing the effectiveness of the separate PR-campaigns as well as existing enterprise communications systems in general
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Context Media - Media monitoring and social media monitoring, content analysis and media, analysis reputation
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